SHISEIDO 150TH ANNIVERSARY Aerosyn-Lex was invited to craft a global campaign for one of thee most legendary brands in beauty. In celebration of SHISEIDO’s 150th anniversary, Lex was asked to direct and film a series of videos commercials for some of SHISEIDO’s top products. The campaign aired globally across all of SHISEIDO’s various social and commercial channels. This was a rare collaboration between the Japnese Beauty Brand and a singular artist. Lex was also asked to create live performance for their North American and Latin American Markets. He was also featured in their historic HANATSUBAKI Magazine in Japan. Your browser does not support the video tag. Your browser does not support the video tag. Your browser does not support the video tag. Your browser does not support the video tag. Your browser does not support the video tag. Your browser does not support the video tag.